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Success Story Interview: Jon Stoltzfus From Rocket Scientist to Copy Chief: Building Winning Copy Through Strategy and Process
February 27, 2026 (05:33:16 am)

If you’ve been part of the AWAI community for any length of time, you’ve likely heard of Jon Stoltzfus — the former rocket scientist who built a highly successful career as a copywriter and marketing strategist. Today, Jon serves as a copy chief and strategist in the financial and information marketing niches, where he not only writes winning copy, but trains and guides junior writers as well. In this Inside AWAI conversation with Executive Director Katie Yeakle, Jon shares how he first made the transition into copywriting, what helped him gain traction early on, and how his analytical background shaped the way he approaches strategy and messaging.

Success Story Interview: Cindy Cyr Using AI as a Strategic Partner to Get Unstuck, Regain Momentum, and Move Forward
February 25, 2026 (05:35:43 am)

Cindy Cyr is a copywriter, marketing strategist, and COS member who knows what it’s like to make progress — and then suddenly feel stuck. Despite steady momentum in her business, a combination of professional roadblocks and personal challenges left her feeling deflated and unsure of her next move. Everything began to shift when Cindy stopped viewing AI as a shortcut or writing tool and started using it as a strategic partner — a “second brain.” By learning how to work with AI differently, she found a way to move past blocks she couldn’t always identify, regain clarity, and reconnect with the excitement she once felt about her work.

Winners of AWAI’s January New Writers Contest
February 25, 2026 (04:47:54 am)

Pam Foster is here today to announce the names of the winners for the January new writers contest! Check out Pam’s short video for the winners and brief insights about why each of these winning submissions impressed her.

Winners of AWAI’s December New Writers Contest
February 10, 2026 (05:34:19 am)

Pam Foster is here today to announce the names of the winners for the December new writers contest! Check out Pam’s short video for the winners and brief insights about why each of these winning submissions impressed her.

When to Use AI Versus When to Just Write It Yourself
By Rebecca Matter
December 31, 2025 (03:52:58 am)

Copywriters should use AI for execution tasks like research, drafting, and brainstorming, but reserve strategy and judgment, such as finding the big idea, choosing the angle, and shaping the message for themselves to produce better copy.

Use This “Secret” to Get Great Copy from AI on Your First Try
By Rebecca Matter
December 30, 2025 (01:44:39 am)

Rebecca Matter explains that the fastest way to get better results from AI isn’t writing perfect prompts, but simply showing it three to five great examples so it can learn the pattern and match the style.

My Favorite AI Writing Prompt
By Rebecca Matter
December 29, 2025 (04:04:09 am)

Rebecca Matter shows you a simple AI-powered prompt that helps you instantly improve your copy by staying focused on what your reader wants to know next, instead of what you feel like saying.

Winners of AWAI’s November Substack Writing Contest
December 12, 2025 (03:01:33 am)

Pam Foster is here today to announce the names of the winners for the November Substack Writing Contest! Check out Pam’s short video for the winners and brief insights about why each of these winning submissions impressed her. She’ll also share some valuable tips you can use to improve ANY copy you write.

Winners of AWAI’s November New Writers Contest
December 12, 2025 (03:00:02 am)

Pam Foster is here today to announce the names of the winners for the November new writers contest! Check out Pam’s short video for the winners and brief insights about why each of these winning submissions impressed her. She’ll also share some valuable tips you can use to improve ANY copy you write.

From Fiction Dreams to Paying Clients: Proof That One Step Can Change Everything
December 01, 2025 (05:39:07 am)

This Circle of Success W.I.N.™ Coaching Session proves that taking one courageous, consistent step, supported by community, is the fastest way to build career momentum, leading to spectacular wins from book launches to brand-defining breakthroughs.

One Spark, Two Continents, and a World of Opportunity: The Circle of Success Journey of Mac Bull
November 10, 2025 (05:01:42 am)

When Mac Bull discovered copywriting through AWAI, he wasn’t chasing a dream — he was searching for direction. A quiet day at work led him to the AWAI website, and that single moment changed everything. What began as curiosity became a career that’s taken him from Boston to Japan, from unpaid testimonials to global clients. Read on to learn Mac’s story.

Winners of AWAI’s October Writing Contest
October 31, 2025 (05:00:37 am)

Pam Foster announces the winners of the October Writing Contest!

Winners of AWAI’s September Writing Contest
October 31, 2025 (05:00:23 am)

Pam Foster announces the winners of the September Writing Contest!

Ghostly Insights
By Jonathan Wright
October 30, 2025 (09:38:33 am)

In this haunting Halloween tale, a writer plagued by procrastination is visited by ghostly reminders that reveal the true horror isn’t supernatural—it’s the wasted time and lost potential that come from delaying the work he’s meant to do.

Success Story Interview: Rachael Kraft — From the Classroom to Copywriting Success: Rachael’s Evolving Career Path
October 28, 2025 (05:01:41 am)

Rachael Kraft’s career path is anything but traditional. She started as a science teacher, transitioned into graphic design, and then discovered copywriting through AWAI. Today, she wears many hats: B2B marketer, newsletter co-creator with Andrew Davis, and marketing lead for her husband’s cybersecurity training company. In this Inside AWAI episode, Rachael shares how she built her career by continuously learning, saying “yes” to new opportunities, and turning chance encounters into long-term partnerships.

Winners of AWAI’s September Writing Contest
October 24, 2025 (01:11:39 pm)

Pam Foster announces the winners of the September Writing Contest!

COS Member Success Tammica D.: Friendship Turned into First Client Win
October 21, 2025 (05:01:30 am)

Tammica D. was all smiles at her Circle of Success W.I.N.™ coaching session — and for good reason. She was about to sign a contract with a new client… just a few days later. Her W.I.N.™ step: Tammica offered to review a friend’s website. What started as a small gesture of support quickly revealed a bigger opportunity — her friend needed exactly what she had to offer as a copywriter. That simple conversation led to a big win: Tammica signed her first official client, contract and payment in hand! 🎉

How to Train Your Dragon: Copywriting with Dyslexia
October 17, 2025 (05:00:57 pm)

Learn how to overcome dyslexia as a copywriter. Use these easy tips, tools, and mindset shifts to turn challenges into creative strengths.

7 SEO Tips to Boost Website Traffic in Today’s Search Landscape
October 17, 2025 (05:00:43 pm)

Discover seven SEO tips to boost your website traffic in today’s new search environment. Use these practical strategies for ranking higher on Google.

Smart Content Repurposing Strategies
By Jonna Jerome
October 16, 2025 (04:50:26 am)

Jonna Jerome explains how to strategically repurpose your existing content into new formats, platforms, and styles—using AI, visuals, and audience engagement—to expand reach, save time, and maximize impact without sacrificing originality.